Company’s newly launched contact center in Indianapolis accelerates growth in the 60+ age market
NEW YORK–(BUSINESS WIRE)–#healthinsurance—Pivot Health, a division of HealthCare.com, a leader in technology-enabled health insurance solutions, today announced it has entered a partnership with Pan-American Life Insurance Company to market a Medicare supplement product through multiple distribution channels. The announcement follows a banner year of growth for the company in the 60+ market which saw sales for those in that sector grow by 63% between 2018-2019.
“In 2018 we launched a pre-Medicare health insurance solution for individuals who were no longer eligible for employer coverage and had a temporary need,” said Jeff Smedsrud, co-founder and chief executive officer of Pivot Health. “There is a significant niche population of the 60+-year-olds who want solutions to bridge to Medicare eligibility at an affordable price. Now, Pivot Health is entering phase two of its senior market expansion and will be able to help its members seamlessly enroll in our Medicare supplement plans, along with added health and wellness features.”
The Medicare supplement plans Pivot Health is promoting offer instant approval and competitive rates on household discounts if more than one individual in the home is Medicare-eligible. Supplemental plans being marketed include Plan A, Plan G, Plan N, and Plan F for individuals already enrolled in a Plan F supplemental plan.
Pivot Health’s multi-channel approach allows the company to distribute Medicare supplement plans either online or through large national brokers, call center partners and through its in-house sales and service center in Indianapolis. In early 2020, Pivot Health announced it was opening a sales and service center in Indianapolis that will grow its Indiana workforce to more than 100 people.
“This partnership with the senior market specialists at Pivot Health is a significant milestone for Pan-American Life’s senior market initiative,” said J.J. Lafleur, Vice President Special Markets & Actuary, U.S. Group, Pan-American Life Insurance Group. “Pivot Health’s unmatched digital channels facilitate the immediate expansion of our diverse offering of competitive Medicare Supplemental insurance plans, designed to address seniors’ unique needs and to fill the gaps in healthcare expenses.”
“Moving from an employer health plan or an individual plan to Medicare can be confusing or extremely stressful when weighing your options,” said Smedsrud. “Pivot Health understands that Medicare supplement plans are standardized, but the customer service experience does not need to be. Our personal, customer-centric approach will help seniors get enrolled with the Medicare plan that best fits their lifestyle and financial needs.”
About Pivot Health (a HealthCare.com company)
Launched in 2016, Pivot Health is an insurance product development, management and marketing company led by an experienced team of health insurance professionals that have managed over $7 billion of insurance premium. The company has proprietary products and dedicated relationships with several national carriers. Pivot Health was acquired in 2018 by HealthCare.com, the nation’s largest privately-owned search-and-compare health insurance shopping platform. For more information, visit www.pivothealth.com and www.healthcare.com.
About Pan-American Life Insurance Group
Pan-American Life Insurance Group (PALIG), a leading provider of life, accident and health insurance throughout the Americas that has been delivering trusted financial services since 1911. The New Orleans-based Group is comprised of more than twenty-member companies, employs more than 2,100 worldwide and offers top-rated individual and/or group life, accident and health insurance, employee benefits and financial services in 49 states, the District of Columbia (DC), Puerto Rico, the U.S. Virgin Islands, and throughout Latin America and the Caribbean. The Group has branches and affiliates in Costa Rica, Colombia, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Panama, and 13 Caribbean markets, including Barbados, Cayman Islands, Curacao and Trinidad and Tobago. For more information, visit the Pan-American Life website at palig.com, like us on Facebook @PanAmericanLife, follow us on Twitter @PanAmericanLife, and connect with us on LinkedIn at Pan-American Life Insurance Group.
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